Ploom toasted SF nightlife with 7x7 Magazine on September 25 at Novela, a welcome SoMa addition. The Hemingway Room was the perfect setting for plooming and sipping fab cocktails from No. 209 gin and Mt. Gay rum. If you're in San Francisco, stop by Novela for a cocktail and pick up the latest 7x7 Nightlife Guide, featuring all the best places to enjoy libations throughout the city. Thanks to everyone involved, and we look forward to bringing our favorite bookworm lushes to Novela soon! See more pics from the event HERE.