But as Ploom Co-founder and CEO James Monsees explains in his latest article featured on UX Magazine, creating such intuitive products is much easier said than done:
“Intuitive” has become such a trendy word—especially in the realm of experience design—that we’re tempted to use it for everything. Unfortunately, overuse reduces its significance and renders it meaningless. When you claim a product is intuitive and it’s not, people won’t believe your claims when your next product comes out.Read the full article on UX Magazine here.
Design is about intent—practical problem solving. Intuitive products should be about making the interface easy to understand without explanation. Using it should just “feel right,” and if it doesn’t, you shouldn’t be using the word “intuitive” to describe it. It’s all about trust and following through on your promises."